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When reconstructing a brand, you have to thoughtful of every aspect of information which is presented to the consumers to ensure a successful reiteration of the brand. We developed a brand color palate from which we assigned a color for each of LeaseOurHouse's activity tracks. This was was inspired from a multitude of tests that scientifically-define the "Lease Our House" colors. When we paired this with a refined logotype and thoughtful photography, the brand really started to come together.
LOH faced a very intricate problem at one of the first stages of rebuilding the app. The payment integration was not easy as RBC don't have any document API. After studying a number of documents provide by RBC we have created API for payments.
In order to achieve cross-platform integration, we decided to implement back pressed functionality. This logic allows us to make the LOH application compatible with android phones as well. We also integrated google map API Elastic Search to ensure the timeliest results.
Clean panels make for a highly approachable interface. A lightweight look and feel allows users to quickly and easily navigate the LOH app on their mobile devices.